Peach PRC is having the time of her life. Off the back of hitting 2 billion socials views, 220 million+ streams and reaching a combined audience of 4.2 million – the pop sensation releases today her undeniable new single Time Of My Life (out via Island Records Australia and Republic Records) and announces her Secret PRC headline show at London Electric Brixton (UK) on October 4th.
Time Of My Life’– produced with DNA and Liam Quinn – kicks into high gear powered up by glowing and glossy synths and a pulsating beat tailormade for the dancefloor. Its energetic pace never relents, climaxing on a chantable chorus. Peach confesses, “Falling apart was the time of my life,” just as the drop takes hold. All at once, Time Of My Life evokes a rush of youthful euphoria, exuberance, heartbreak, and resolve in the middle of the club.
It also arrives on the heels of the buzzing Touchy Subject, which has already cracked 1 million Spotify streams in addition to receiving acclaim. Rolling Stone Australia noted, “It’s a relatable scenario: most of us have experienced a relationship that was impacted by forces outside of our control,” and FROOTY attested, “Her journey to pop stardom is rooted in a true passion and love of music.”
Time Of My Life is accompanied by the official music video directed by Josh Harris, the director behind Peach PRC’s breakthrough singles, Josh and Like A Girl Does. With 3 alternative character endings, Peach PRC wrote the treatment, made the outfits and designed every intricate detail of Time Of My Life, collaborating with Josh to bring her vision to life.
Josh Harris shares, “This is my third time collaborating with Peach, and her unique vision never fails to inspire. The initial idea was to blend the visual aesthetic of a gritty women’s prison with Peach’s own unique style. Time of My Life is about reflecting on a chaotic past with a sense of fondness or nostalgia, and Peach’s performance, staying lost in her own world while everything erupts around her, reflects this. I’m proud of the cast and crew who worked on this project – they really poured their hearts into it – and their creativity and hard work has brought it to life”.
Recently, Peach PRC marked the one-year anniversary of her fan favourite ‘Manic Dream Pixie’ EP by dropping You’re So Lucky You’re Gorgeous. The latter has just begun to gain traction at DSPs.
‘Manic Dream Pixie’ EP gathered tens of millions of streams and debuted at #1 on the ARIA Albums Chart. The chart-topping EP includes singles Kinda Famous, F U Goodbye, and Perfect For You which notably pays tribute to Paris Hilton’s gold-certified 2006 smash Stars Are Blind.
Thanks to Island Records Australia
